One of the most fulfilling parts of my work is helping coaches craft a niche that is both deeply aligned with who they are and successful in the marketplace. Coaches have told me this is one of the most valuable things we do together because a strong niche does more than help you market yourself.
How to Find Your Coaching Niche: The Sweet Spot Between Soul and Success Read More →
Group coaching has been part of my business since the beginning. It’s one of my favorite ways to work with clients, and it’s a topic coaches ask me about often. One question comes up again and again: Do I need years of coaching experience before I can offer a group? No. You can include group
Is Group Coaching Right for Your Coaching Business? Read More →
One of the biggest mistakes coaches make when setting goals is assuming life will cooperate. At the beginning of the year, we’re energized. We create vision boards, set intentions, map out goals, and commit to making things happen. Then life happens. A family member needs us. A move takes longer than expected. A new baby
How to Sustain Your Coaching Business When Life Happens Read More →
One of the exercises I ask coaches to do when they work with me is to look back at their lives. Not at their certifications. Not at their coaching tools or business experience. Their lives. I ask them to think about the moments that changed them. The challenges they faced. The things they overcame. The
The Power of Storytelling: Why Your Story Matters as a Coach Read More →
One of the most common questions I hear from new coaches is, “When will I finally feel confident?” It’s an understandable question. Coaching asks us to hold space for people’s dreams, challenges, fears, and growth. That’s a big responsibility. What I’ve discovered after more than 25 years as a coach and coach trainer is that
Practical Magic: The Confidence to Coach Read More →
One of the most important lessons I’ve learned in building a coaching business is this: You can’t skip stages. You can try. I certainly have. Early in my business, I jumped into exciting projects that looked fun and expansive. I wanted a radio show. I wanted beautiful branding. I wanted the polished pieces that I
Practical Magic: The Four Stages of a Coaching Business Read More →
This summer, I’ll be revisiting five podcast episodes that I believe offer a complete roadmap for creating sustainable success as a coach. Together, they address both the doing and the being of building a coaching business. 1. The Four Stages of a Coaching Business One of the biggest mistakes coaches make is trying to implement
Create Sustainable Success as a Coach: 5 Practical Magic Lessons for Summer Growth Read More →
If you’re a coach and you’ve ever thought… “Who am I to be doing this?” “I don’t know what I’m doing!” “There are so many better coaches than me.” “I don’t feel ready to launch a business yet…” You’re not alone. Imposter syndrome is one of the most common experiences I see—across all stages of
The Truth About Imposter Syndrome for Coaches Read More →
There are a few myths about building a coaching business that simply refuse to die. I was reminded of this recently while leading my certification pod for the Co-Active Training Institute. During one of our group check-ins, some of the students started talking about the business side of coaching. What surprised me wasn’t that they
Coaching Is Your Calling… But That Doesn’t Make Business Easy Read More →
When you make a sale as a coach, you are not only selling your services, you are selling your new client a pathway to a dream. I want to start by making a distinction between marketing and sales. Marketing is when you get your message across to inspire people and give them information about how
Making the Sale with a Coach Approach Read More →
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