In this episode of the Coaching Business Spotlight Show, host Kat Knecht explores the world of group coaching, sharing her personal journey and key lessons learned from facilitating group coaching sessions. Kat reflects on how her first group coaching experience started with a book club and evolved into a powerful method for helping clients deepen their self-awareness and growth. She also explains the unique dynamic that group coaching creates, offering insights into the magic of facilitating collective learning while still addressing individual needs.
Kat explores different types of group coaching formats, from using curriculums to process-oriented groups, and emphasizes the importance of finding a group coaching style that aligns with your personality and goals. For coaches considering group coaching as part of their business model, this episode offers practical advice on how to structure, market, and lead effective group coaching programs.
In this episode, Kat talks about:
- The origin of Kat’s group coaching journey, starting with a book club.
- How coaching transforms a standard group activity into a more intimate, impactful experience.
- The importance of creating a safe and courageous space for participants to share openly and vulnerable.
- Distinctions between team coaching (focused on a shared goal) and group coaching (focused on individual goals within a group).
- Two successful types of group coaching: curriculum-based and process-oriented.
- The financial and personal growth benefits of group coaching for both coaches and participants.
- Advice for coaches on how to structure, promote, and market their group coaching programs.
- Tailoring group coaching offers to specific niches and the importance of understanding your target audience’s needs.
- Encouragement to “just go for it” by putting a date on the calendar for launching a group program.
Resources mentioned in this episode:
Kat’s upcoming free workshop on Group Coaching is Monday, September 30th, at 11:00 am PST. Join the free Soul Driven Success Community here to register.
