How do you create a successful group coaching program?
Group coaching can be a powerful way to expand your impact and grow your coaching business, and you don’t have to wait until you’ve been coaching for years to begin. Kat explains why the foundation starts with a clear niche and an understanding of what your ideal clients actually need from a group experience.
From there, Kat walks through the many ways a group coaching offer can take shape, including curriculum-based programs, process-oriented groups, ongoing communities, and hybrid offers that combine group and private coaching. She also explores what makes leading a group different from coaching one-on-one, from creating a designed alliance and holding a safe, courageous space to using powerful questions and individual coaching moments that benefit the entire group.
🔑 Key Takeaways
Start with your niche. A clear niche helps potential clients immediately understand why the group is for them.
Design around what your people need. Ask your ideal clients what kind of group experience would genuinely support them.
Build around your own strengths. If you love teaching, incorporate curriculum. If you love deeper exploration, consider a more process-oriented format.
Group coaching is not one-on-one coaching with more people. It requires its own structure, leadership skills, and way of holding the group.
There is no single right model. Groups can be ongoing, time-limited, curriculum-based, process-based, or combined with private coaching to create a hybrid experience.
Resources Mentioned in This Episode:
Join Kat’s Group Coaching Mastery Workshop — Monday, October 26, 2026 at 11 am Pacific. Register here
Join the free Soul Driven Success Community for Coaches — Get a free digital copy of Kat’s book Evolve Your Coaching Business when you join!
Learn more about Soul Driven Success courses and programs on our website
Co-Active Training Institute (CTI)
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