In this episode, Kat explores one of the most powerful — and often overlooked — elements of growing a sustainable coaching business: the personal touch. Marketing isn’t just about visibility or tactics; it’s about relationships. Kat shares why meaningful, authentic connection is the foundation of both short-term results and long-term success.
Through real stories from her own business, Kat illustrates how small, sincere outreach efforts can lead to referrals, collaborations, and opportunities years later. She walks listeners through practical, doable ways to build the personal touch into their marketing — without being salesy — and explains why consistency, intuition, and genuine care matter more than volume.
🔑 Key Takeaways
Marketing your coaching business is a relational effort, not a transactional one
The long game — nurturing real relationships — creates sustainable growth
Personal touch means authentic outreach, not automated follow-ups
Referrals and collaborations grow naturally from sincere connection
Consistent, intuitive outreach builds momentum without burnout
Resources Mentioned in This Episode:
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